Monday, 23 March 2009
Lasagna and chips
Restaurant owners in the south have reacted angrily to the news that Bord Bia is to scrap its long-standing Guaranteed Irish Feile Bia initiative in favour of a 'Just Ask!' campaign. Feile Bia was a quality assurance initiative whereby customers were guaranteed that participating restaurants used Irish produce. It is to be replaced with a €200,000 'Just Ask!' campaign which aims to encourage diners to enquire about the origin of the food they are served. I am not that familiar with the Feile Bia initiative but it appears similar to the Taste of Ulster initiative up north, which I know a little about. While the Taste of Ulster initiative no doubt promotes local ingredients I am not exactly sure what it does to promote local and innovative cuisine. The couple of Taste of Ulster endorsed restaurants that I have eaten in while probably serving up locally sourced food have not impressed me at all in terms of local or tradition meals with menus that pander to overseas dishes especially the ubiquitous chicken goujons. Having said that, I have just had the most brilliant night of food and wine in the cellar at Fallon and Byrne in Dublin, and not a bloody goujon in sight. Quite possibly the best eating experience I have had in the city.
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